“Generation Gap” Pits 1970 Chevrolet El Camino Vs. 2004 SSR: Video - GM Authority (blog)
Yeah, you read that right ? a 1970 Chevy El Camino SS 454 competing with a 2004 SSR . Does that sound fair. I mean, the Elkie has 7. 4L worth of big-block power, while the SSR is more of a proper truck, albeit a light-duty one with classic 5. 3L small-block motivation. Stock LS5 454 with 360 (gross) horsepower M22 “Rock-Crusher” 4-speed 2004 SSR. Well the whole thing was the Hot Rod market and retro thing was really playing out big time with big money cars. People who could not build a street rod or restore a T bird were buying at high prices at auction. So why not build a brand new street rod or T bird and sell it for around the same price. Well that is where the fail came in as the people who were spending the money were wanting the real thing not a fake one with a V6 engine or a truck with horrible ergonomics. Lutz was here for the SSR and to be fair GM and Bob’s intent was to make a little noise and offer something with a performance edge since they had just lost the Camaro. Source: gmauthority.com