Ford to bring back the Ranger model - Press Examiner

Basically, as the Ranger got bigger and more well-appointed, the price of the Ranger was overlapping with the F150 and, according to Ford, those people should just buy an F150. We’re not the only ones clamoring for an American Ranger either, a... Ford is considering reintroducing two once-popular SUV and compact pickup truck nameplates to the US, according to media reports. Ford killed off the Ranger after the 2012 model year, citing a lack of demand for a small pickup truck combined with increased interest and acceptance of the larger F150. The company is negotiating with the United Auto Workers about making the... “We will move production of the next-generation Ford Focus and C-MAX, which now are built at Michigan Assembly Plant, beginning in 2018”. And it looks like Ford has given the idea quite a bit of thought. It’s too late to develop an all-new model or completely retool the Michigan plant, and Ford probably isn’t prepared to drop billions on developing an all-new model from the ground up anyway. Source: www.pressexaminer.com