Audi is longtime Salzburg Festival partner - China Daily
Since 1920 the famous music festival has attracted music lovers from around the world who come for one of the oldest and most prestigious festivals of its kind. On July 31, Helga Rabl-Stadler, the chairwoman of the Salzburg Festival's executive board, said the almost 100-year-old festival might not survive today without earnest support from sponsors such as Audi AG. Rabl-Stadler also stressed that in many... And Audi not only gives financial support, but also provides originality and technology for the festival. Since 1994, Audi has developed a full partnership with the Salzburg Festival. It provides a motorcade for VIP guests, and also holds a special festival concert, "Audi night". In 2014, the 20th anniversary of mutual cooperation, both sides signed an agreement to prolong that cooperation until 2018. Rupert Stadler, chairman of Audi AG, then said their cooperation is the longest and most successful among Audi's agreements... This innovative spirit coincides with Audi's brand slogan of innovation through technology. Among other world famous cultural programs, Audi also sponsors the Goteborg Music Festival and the Bavarian State Opera. Source: www.chinadaily.com.cn