The BMW X5 helped change BMW's course - BMWBLOG (blog)
Now the BMW X5 is a staple of the Bavarian’s lineup and one of the key vehicles on its sales charts. And it all started by BMW having the courage to make a vehicle that it knew its fans would hate at first. But now, it seems, its fans can’t live without it. Related: History of the BMW X series. BMW knew exactly what it was doing. So when BMW created the X5, it was just another stepping stone in the history of BMW’s innovation. BMW knows that to be a truly successful and innovated automaker, it must take its fans and customers to places they’ve never been before. This trailblazing is often met with backlash, but BMW understands that it’s worth it in the long run. The original BMW X5 did that, the M5 and 2002 did that before it and the 2 Series Tourers as well as the i Division are doing it now. Source: www.bmwblog.com
