Kia's K7 and GM's Impala share U.S. 'ideal car' award - The Korea Herald
Kia Motors’ K7 and General Motors’ Impala have been named ideal brands by a U. S. consumer research company. AutoPacific, an automotive research and consulting firm, said Monday that Kia’s Cadenza -- the K7’s name in the U. S. market -- and the Chevrolet Impala were tied in the 2015 Most Ideal Popular Brand awards’ large car category. “The award is designed to see which brands meet their owner’s expectations and desires, helping consumers make informed vehicle purchase decisions with ‘owners talking’ feedback,” the company stated. “The introduction of the Cadenza was a response to customer demand for a Kia product that was larger and even more luxurious than the SXL trims of our Sorento CUV and Optima midsize sedans, and as our first step into the premium segments, it... Source: www.koreaherald.com
