EA Exec: Our Responsibility Is to Push Industry Forward and Help Others - GameSpot
He went on to explain how Unravel came to be an EA-published game and why he thinks the game itself is important for the industry overall. "I think [Coldwood Interactive] were showing Unravel to a lot of other publishers as well, and I think that we managed to convince them that we would be a good home for this, and that we would nurture it and take care of it the way it deserves,"... Players will use the yarn to solve environmental problems, like using it to swing across a gap, fly a leaf like a kite, and climb over obstacles like trees. In addition to Unravel, EA has reached an agreement with Brothers: A Tale of Two Sons director Josef Fares for his next game, called Hazelight. EA's investments in these smaller games does not, however, take away from the publisher's affinity for large-scale, AAA games. "We will always put a lot of effort into our AAA games, but it's good for us to have a portfolio that is maybe broader than what we've had in the past," Soderlund explained. Source: www.gamespot.com
