Classic Cars: Chrysler TC by Maserati - TheChronicleHerald.ca (registration)
The sensible Dodge Aries/Plymouth Reliant K-car and its many permutations were saving the company, the front-wheel drive Dodge Caravan/Plymouth Voyager minivan was creating and consolidating a new market Chrysler would control for years, and... It complemented Iacocca’s Italian heritage and led him to a grand old Italian marque, Officine Alfieri Maserati of Modena, now under the control of expatriate Argentine Alejandro DeTomaso who was in the Italian sports luxury car business. The two men knew each other, having collaborated in the 1970s during Iacocca’s Ford days on the Ford-powered, mid-engined DeTomaso Pantera sports car sold by Lincoln-Mercury dealers. Maserati’s history reached back to 1926, similar to Chrysler’s, but its reputation was based more on racing success than road cars. It began seriously marketing passenger cars after the Second World War, although it hung on in grand prix Formula One racing until 1957. It concentrated on grand touring cars such as the Mistral, Khamsin and Mexico, and in spite of limited... Iacocca wanted some of that magic for Chrysler, and for $2. 8 million the corporation bought five per cent of Maserati. He was anxious to jointly develop a GT-type luxury speciality car wearing both Chrysler's pentastar and Maserati's trident. Source: thechronicleherald.ca
