Hillary Clinton Logo for 2016 Presidential Campaign Riles Up Internet - ABC News
Hillary Clinton made her "big announcement" on Sunday in a pre-recorded video, but what's got people riled up on the Internet is the new logo for her 2016 presidential campaign. Twitter users have quite the strong feelings about the flat-designed blue "H" with a red arrow running across left to right, and they're not holding back. Visual communication scholar Keith Kennery told ABC News today one explanation for the strong reactions to the logo is that people respond first to their senses -- what they can see, hear, smell, taste and touch. "That's why it's very important to have a good logo, because people have instant responses and feelings about what they see in their environment" said Kennery, who teaches at the University of South Carolina and is working on a book called... the red arrow is one of the logo's main problems, he added. "Red is a symbol for danger, and the campaign has a big and bold red arrow pointing right to the right that's dominating the whole logo," he said. Clinton's campaign team did not immediately respond to ABC News' calls and email requesting comment. Source: abcnews.go.com
