2014 Toyota Tundra - Car and Driver

It’s interesting how Toyota eased into the full-size-truck market in the U. S. After years of building small pickups, the company introduced the slightly larger T-100 for 1993, adding the Xtracab extended-cab model in 1995. The darling of... Almost as if the T-100 had served some perceived apprenticeship, Toyota introduced the still-larger Tundra in 2000, with an available 4. 7-liter V-8, and in 2004, a Double Cab model with four real, front-hinged doors. Tough and, for many consumers, pretty right-sized, this Tundra lasted through 2006. Then, with the apprenticeship presumably complete, Toyota allowed itself to build a full-on, whopper-sized pickup for 2007 , figuring on three things: that, with... Even if it knew internally that it would never approach Ford or GM sales figures, Toyota still made a few strategic errors in launching the Tundra. Mostly, though, Toyota underestimated just how good the Big Three’s full-size pickups were (and are) and how loyal their customers were (and are). Enter the refreshed 2014 Toyota Tundra , the first real opportunity to right those wrongs. Source: www.caranddriver.com