Classic Jeep Has a Denim Interior and Reasonable Price - BoldRide.com
That year, Levi’s branding showed up on the Gremlin, followed later by Levi’s Edition Pacers and Hornets, as well as the CJ series and Jeep pickup trucks. More or less, the packages featured red Levi’s badges on the exterior with blue denim fabric and Levi’s rivets on the interior door paneling and seats, and in some cases, styling changes made to the dash. Nevertheless, the Levi’s package proved to be popular enough and lingered for a number of years across the various AMC models, including the Honcho and Golden Eagle pickup truck trims. This 1977 J10 Honcho is one of those surviving special edition Levi’s vehicles. Those seat rivets have been known to get quite hot in the sun and this Honcho certainly has seen better days, but to the diehard denim (or faux denim) collector – it remembers a unique period. Source: news.boldride.com
