2015 Midsize Challenge: Overview - PickupTrucks.com

except for the front end, the Colorado has the best looking front end. JoBlow- You may be right about the bigger trucks being a good economic choice but as the owner of both a full size and a small truck I find myself using the small truck for most errands. It is easier to get myself and my cargo into, plus it handles parking lots a lot better. For people that really don't need a big truck it is about convenience and not just money. As a Ford guy I am really disappointed that Ford chose not to play in this market. Ford makes an excellent truck in this segment. It doesn't make business sense for them to do it. I've written about this before, but Ford made a crew cab truck called the Sport-trac about 10 years ago and it was ahead of its time. It was also expensive and their introduction of the truck to the marketplace was poorly timed. It competed against the Ranger AND the F150. They learned. Ford makes an excellent truck in this segment. They just don't sell it here. It doesn't make business sense for them to do it. I've written about this before, but Ford also made a crew cab truck called the Sport-trac about 10 years ago and it was ahead of its time. It was also expensive and their introduction of the truck to the marketplace was poorly timed. Source: news.pickuptrucks.com