Automakers Tesla Has Goaded Into Chasing It - Hybrid Cars News

Since the Model S began defying odds in the marketplace from mid-2012 onward, Tesla has stood as a goad to large automakers and start-ups alike, and sure enough some are following it. A few of the majors are building electric cars because they... Still working toward ambitious goals, and with yet-more to prove, Tesla has aggressively pushed its sink-or-swim agenda of selling electric cars, and nothing but electric cars. To date, no major automaker has come close to its all-or-nothing ethos, while a few have named Tesla as a factor in deciding to build electric vehicles. For those wanting to see electric cars priced for average budgets, to date the stimulation by Tesla has been more in the upscale direction. If the goal is affordable mass-market EVs, such as Tesla wants with its Model 3 in due time, while the shortest path to a destination is a straight line, the market is following a roundabout route by machines catering to the upper crust. Nissan has been waving that banner, and other automakers including Kia, Ford, and even Honda and others are working in that direction, but whether these are as much in direct response to Tesla is another question. Source: www.hybridcars.com