Lexus schemes second luxe flagship and no-haggle sales - SlashGear
Lexus will unveil a second flagship luxury car in January, the company has teased, while it explores with no-haggle pricing in its showrooms. The new high-end model will sit alongside - rather than replace - the Lexus LS sedan, and seems unlikely to be a four-door going by comments from one company exec. Meanwhile, a more stress-free experience in select Lexus dealerships is promised, as the company explores ways to boost sales. It doesn't have to be a sedan," Jeff Bracken, Group Vice President and General Manager at Lexus, told Reuters. Though he declined to confirm the body style Lexus had in mind - "we'll define what it is in January," Bracken said - an SUV or crossover might well fit the bill. Lexus unveiled its new 2016 RX back in April , opting for a more aggressive design and luxurious features for its best-selling SUV. Meanwhile, Lexus is beginning a "negotiation-free process" Bracken confirmed during a speech at the 2015 Center for Automotive Research this week. The pilot, which will begin with around twelve volunteer Lexus dealers, is intended to capture the attention of customers who might want or need a vehicle but be turned-off by the traditional perception of sneaky car salesmen. Source: www.slashgear.com
