Car Culture - RoadandTrack.com (blog)
?Lotus used to have a reputation as an exceedingly unreliable automaker. In fact, that reputation still exists because you can't erase 60 years of unreliability with one car. But the Lotus Elise is that car. When the Elise was first imported to America, it sold like mad. And that power came from a Toyota engine, which means it was a fun car with a bulletproof engine. it seemed like everyone who wanted an Elise had one. Basically, all you need to do is buy an Elise for $30,000, drive it like crazy, then sell it for $30,000. It's a great economy for Elise owners right now. Source: www.roadandtrack.com
