Hyundai Introduces the Vision G: A Luxury Car Like No Other - The Cheat Sheet
This week, among the Chris Burden lampposts , the James Turrell installation , and masterworks by Robert Ruschenberg, Pablo Picasso, and Andy Warhol, Hyundai introduced its Vision G concept, an ultra-luxury coupe that could take the Korean company... Despite solid offerings in the upscale Genesis and Equus sedans, Hyundai has had an uphill battle luring buyers away from established premium makes like Lexus and Mercedes-Benz. Recently, the company has been making noise about building a premium SUV , joining the growing luxury off-roader segment by offering premium accoutrements for thousands less than its competitors. And with the Vision G concept, it could soon have a contender to take on big two-doors like the Mercedes S-Class Coupe, and BMW 6-Series. Luckily, the Vision G coupe avoids these pitfalls, taking the lines of the current-generation (and much improved) Genesis sedan and making it both more muscular and more luxurious. The Vision G coupe was designed with input from all of Hyundai’s global design studios, styled in the U. S. , and overseen by Peter Schreyer, the company’s design chief. Source: www.cheatsheet.com
