Memphis Pyramid seeks old glory with Bass Pro Shops - Bloomington Pantagraph

— Shaped like an Egyptian wonder, the Memphis landmark known as the Pyramid stopped being a regular venue for basketball games and concerts in 2004. The 32-story structure, with its sleek, angular exterior and prime location along the Mississippi... To the delight of outdoorsmen, tourist officials and local politicians, the Pyramid has reopened as the newest location for Bass Pro Shops. The outdoor goods retailer has converted the building into a stunning ode to commercialism and a promising tourist attraction. An observatory at the top offers stunning views of Memphis' downtown and the wide river. Tourism officials believe the site could attract 2 million people a year and generate much-needed economic activity if travelers come to view it on par with other must-see Memphis destinations like Graceland, Stax Records, Sun Studio and the... "The Pyramid over the last couple of decades has become our iconic symbol for the downtown skyline — it's to Memphis what the (Gateway) Arch is to St. Louis," said Kevin Kane, president and CEO of the Memphis Convention and Visitors Bureau. "With an opportunity like this, it will become an attraction that will bring millions of people to its doorstep. Source: www.pantagraph.com