The $560000 Crown Jewel of the New York Auto Show - Bloomberg
But I couldn’t deny how stunning it looked with its gunmetal grey body and baby-soft Mugello red leather splashed over everything inside. It’s meant to showcase Rolls’s popular and profitable bespoke program, which services its owners in pretty much whatever automotive fantasy they can imagine. So this one has seat belts colored a special shade of grenadine, with its Spirit of Ecstasy hood ornament illuminated from the bottom. Even the doorside umbrellas are color-coordinated with the hand-stitched interior and black lambswool carpeting. The Rolls-Royce badges inlaid in the doors light up at night, and the one on the dash is made from solid silver. It’s a lot of work to put into one car, but it’s worth it: Executives at Rolls said 95 percent of all of their customers get their cars bespoke. Source: www.bloomberg.com
