Driven: 2014 Toyota Tundra SR5 - TheChronicleHerald.ca
The last time I drove a Toyota pickup was in Texas — a 2014 Tundra fresh off the assembly line in nearby Austin. Toyota sent a red Double Cab in 4X4 SR5 trim. Things closer to hand also reminded me why Toyota figures the new Tundra will appeal to a different consumer than the traditional pickup from the “Big Three. While it is certainly capable of use as a working truck, the new Tundra is aimed at the person who owns the business, rather than the guy or gal driving the company vehicle. Toyota says its research shows the Tundra buyer will be slightly younger, better educated and more affluent than the person who buys an F150, Silverado or Ram. The new Tundra has received a mild makeover with a new face, heavily-upgraded interior and a raft of new standard optional features. The 2014 Tundra rolls out of the massive assembly plant in Texas in a wider array of trim levels in three cab sizes, three box lengths, two engines and with either two or four-wheel-drive. Operating at capacity, the plant cranks out a new Tundra or Tacoma every 62 seconds, the. Source: thechronicleherald.ca
