Jury awards Michael Jordan big win, $8.9M for name's use - KXXV-TV News ... - KXXV News Channel 25
Associated Press CHICAGO (AP) - Jurors at a civil trial focused on the market value of Michael Jordan's identity have handed him a major win, ordering a grocery-store chain to pay him $8. 9 million for invoking his name in a steak ad without his... The amount was close to the $10 million his attorneys said the one-time use of his name was worth and Jordan hugged his lawyers after the decision was read Friday night in a federal court in Chicago, where Jordan won six NBA titles with the Bulls. "I'm so used to playing on a different court," a visibly delighted Jordan told reporters outside the courthouse. It's my name and I worked hard for it. and I'm not just going to let someone take it. ". Jordan added that the case "was never about money" and that he'll give the damages award to charities in Chicago. Jurors deliberated for six hours before returning with the $8. 9 million figure, at one point sending a note to the judge that said, "We need a calculator. Jordan's fame loomed over the case, with one would-be jurors struck from the jury pool after describing Jordan as his idol. During closings Friday, Jordan attorney Frederick Sperling appealed to city pride in trying to persuade jurors to side with Jordan. "He gave us six championships," he told jurors, Jordan sitting nearby. Source: www.kxxv.com
