Ford to Give Away Car at 2015 Essence Festival in New Orleans - Mustang 360

2015 will mark Ford’s seventh consecutive year as the exclusive automotive sponsor of the Essence Festival and this year, they’re bringing out their all-new EcoBoost powered Ford GT for festival-goers to drool over. On top of that, Ford will be giving away a chance to win the keys to a Ford vehicle of choice (Any Ford vehicle with an MSRP that does not exceed $30,000) to festival-goers who participate in the ride-and-drive event. Participants can test drive some of the latest Ford vehicles the Ernest N. Morial Convention Center and even receive a $750 bonus cash offer on the purchase of any new 2014 or 2015 Ford vehicle by opting-in to Ford communications. The ESSENCE Festival affords us the opportunity to demonstrate our Go Further brand promise and showcase Ford’s latest vehicle lineup,” said Shawn Thompson, manager, Ford multicultural marketing. Of course the one that you won’t be able to take out for a joyride will be the all-new Ford GT which will be front and center at the Ford display. The all-new supercar will showcase the pinnacle product of the new Ford Performance group, setting new standards for Ford innovation in light-weighting, aerodynamics and EcoBoost engine technology. Source: www.mustangandfords.com