Ford Motor (F) Debuts New Top-of-the-Line F-150 Limited - StreetInsider.com

Ford Motor (NYSE: F ) introduces its most advanced and luxurious truck ever – the Ford F-150 Limited. The new Limited expands the F-150 model lineup – Ford’s toughest, smartest, safest and most capable F-150 ever – with more standard technology and driver convenience features than any other light-duty pickup. “The F-150 Limited sets a new bar for what discerning customers should expect in a high-end truck,” said Raj Nair, Ford group vice president, Global Product Development. There’s a Ford F-150 for every truck customer, beginning with work-ready versions that have a starting MSRP below the Chevrolet Silverado 1500 WT, as well as the popular mid-range F-150 XLT. But the new F-150 Limited meets the growing, untapped needs of luxury customers looking for exclusivity, convenience and fine craftsmanship that’s differentiated from other high-series trucks. The 2009 F-150 took truck luxury to new heights with the Platinum model, and the first-generation Limited was added with the 2013 model year. The 2016 Ford F-150 Limited stands out with exclusive 22-inch polished aluminum wheels and raised dimensional LIMITED lettering on the hood, unique grille and satin-finished chrome badge on the tailgate. The chrome front bumper has body-color end caps while the rear bumper is body color. Source: www.streetinsider.com