How We'd Spec It: The Oh-So-Aluminum 2015 Ford F-150 Pickup - Car and Driver (blog)
A major event has heralded the imminent arrival of Ford’s groundbreaking, aluminum-bodied 2015 F-150 pickup at dealerships: The truck’s online configurator is live . That means you can now go to Ford’s website and start mixing and matching cabs,... The first was for a spray-in bedliner ($475), followed by navigation for $795 and a towing package for $495. The privilege of in-car mapping required we first select one of two gigantic option groups, the sexily named 301A or 302A packages. Opting for 301A brings F-150 buyers heated side mirrors, a backup camera, power-adjustable pedals, an eight-way power driver’s seat, rear under-seat storage, a leather-wrapped steering wheel, SiriusXM satellite radio, and a Class IV trailer hitch. We decided to upgrade one step further to the 302A kit, which gets everything from 301A plus remote engine starting, parking sensors, 18-inch chrome wheels, LED box lighting, 10-way power driver and passenger seats, a 110-volt power outlet, heated... In Ford’s bizarre options structure, big packages like 302A bring a built-in “discount” for ordering them. Essentially, instead of giving the bundle one price that’s slightly lower than the cumulative value of its contents, Ford seemingly slaps the full value of all the content onto the package. Source: blog.caranddriver.com
