JD Power study: Buyers like Porsche most - USA TODAY
Power study: Buyers like Porsche most For the 11th straight year, Porsche owners say they love their new cars more than those of any other brand, J. D. Power and Associates says in a new study released Wednesday. In fact, the most loved auto brands Check out this story on USATODAY. ly/1RQhpsv For the 11th year, Porsche owners say they love their new cars more than those of any other brand, J. D. Power and Associates says in a new study released Wednesday. In fact, the list of the most loved auto brands is dominated by European luxury makers. Power 2015 U. S. Automotive Performance, Execution and Layout (APEAL) surveyed 84,000 buyers and lessees of new 2015 cars earlier this year to ask them what they like the most about their new wheels, based on 77 attributes. Power says it wasn't just newfangled infotainment systems or the stitching in the leather upholstery that buyers found appealing. Power says, for instance, that the overall score among owners of vehicles with blind-spot monitoring and warning systems is 38 points higher than among those that don't have them. "Unlike other technologies, such as voice recognition, that can be challenging to operate, most safety features provide information in a more intuitive way, giving owners a greater sense of security," said Renee Stephens, vice president of U. S.... Source: www.usatoday.com
