General Motors To Restructure Thailand Operations, Initiates Voluntary Separations - GM Authority (blog)
, 2015, General Motors’ Southeast Asia Operations announced a plant to restructure operations in Thailand. The objective behind the restructuring is to “better position the Chevrolet brand for long-term sustainable growth and is part of a series of restructuring actions the company is taking across the region. “Around the globe, GM is focused on becoming a more customer-focused and operationally efficient company,” said Tim Zimmerman, president of GM Southeast Asia Operations. “We must accelerate the transformation of our operations in Southeast Asia, particularly Thailand given the sluggish domestic market demand, by implementing changes to increase customer satisfaction and our competitiveness, speed up all processes,... Adapting The Product Portfolio Currently, the Colorado midsize pickup, Trailblazer midsize SUV, Captiva midsize crossover, and Cruze compact passenger car make up 75 percent of Chevrolet sales in Thailand. Withdrawing From Eco Car Phase 2 In shifting its focus to trucks and SUVs in the country, GM Thailand will withdraw from the country’s Eco Car Phase 2 program, which awards manufacturers of low carbon emission vehicles privileges such as reduced... Source: gmauthority.com
