Samsung shifts focus to IoT at IFA - Mobile World Live

LIVE FROM IFA 2015: Following the earlier smartphone and wearables frenzy , Samsung switched its focus to the Internet of Things (IoT) space, stating that “the potential for European customers is absolutely amazing”. YH Eom, the company’s European president, acknowledged that “like everyone in the market, we have experienced some pain”, but that “over the past five years, we have sold over 530 million products in Europe, and these hundreds of millions of... Jean-Daniel Ayme, VP of mobile for Samsung Europe, added: “We believe that mobility will play a central role in helping to realise this new, interconnected world”. “And our combination of mobile leadership and a broad range of products and solutions for home and work life puts us in a unique position to deliver on the true potential of IoT,” he continued. in January at CES the company’s president and CEO claimed that 90 per cent of all Samsung’s products will be IoT devices by 2017 , with the firm targeting 100 per cent connectivity by 2020. Last year it acquired SmartThings – a US-based developer... The company today announced that its SmartThings unit will integrate with BMW cars, to display notifications from the SmartThings Hub on the dashboard and to enable car status monitoring and remote locking from the SmartThings App. Source: www.mobileworldlive.com