Why Is General Motors Launching Sedans When SUV Sales Are Booming? - Motley Fool

The new-for-2016 Chevy Malibu has many great features -- but it's not an SUV. Sales of its mainstream sedans -- the Chevrolet Cruze, Malibu, and Impala -- are all down this year through August. But at a moment when GM's dealers could really use even more SUVs to sell, GM is about to spend a lot of money launching two new -- you guessed it -- mainstream sedans. Some analysts have suggested that GM might have its priorities mixed up. Does it. Coming soon, the all-new Malibu and Cruze. Very soon, shipments of the all-new 2016 Chevrolet Malibu will begin arriving at dealerships around the country. I examined a preproduction version of the new Malibu back in April, and it appears to be a big improvement over the current car. Early next year, GM will follow up its all-new Malibu with another all-new Chevy sedan. The also-all-new-for-2016 Chevrolet Cruze follows the same template as the new Malibu: It's lighter in weight, but roomier inside. it's loaded with new high-tech features, and it has a stylish new body that (like the new Malibu) riffs on the basic shape of the full-size Impala while maintaining its own identity. Source: www.fool.com