Sales trouble?: Ford offers hefty F-150 pickup discounts - USA TODAY

: Ford offers hefty F-150 pickup discounts In a move that sometimes spells sales trouble, Ford has started offering discounts of up to $10,479 its most important vehicle, the F-150 pickup. The discounts are featured this week on Ford's website, and Check out this story on USATODAY. ly/1MvVYpK In a move that sometimes spells sales trouble, Ford is offering discounts of up to $10,479 for its most important vehicle, the F-150 pickup. The discounts are featured this week on Ford's website, and vary by region. The highest discounts were found in places including Washington, D. C. , but even pickup havens like California were seeing discounts of more than $7,000. They appeared to apply to only the larger, more deluxe versions that often carry higher... But sales were down 8. 9% last month and at 55,171 in sales, F Series only outsold perrennial No. 2 pickup Chevrolet Silverado by about 4,000 vehicles. Ford officials have blamed tight supplies for the sales droop, but analysts aren't so sure. "The truck hasn't sold up to expectations for the most part, and (while) most of that attribution is said to be supply issues. this may be a hint that in certain parts of the country, the issue might just be more than supply," says Akshay Anand, analyst at Kelley Blue Book. Ford is downplaying the discounts. Source: www.usatoday.com